[ Yieldify raises $6M in Series B ]

Yieldify has raised $6 million in Series B funding.

Founded in 2013, Yieldify provides a marketing technology platform that enables brands to lift on-site revenue by increasing conversion rates.The technology reacts to customers’ on-site behavior triggering a personalized campaign to reduce abandonment and increase conversions.

The company will use the new financing to continue building out its products.

Funding Series B
Founded  2013
Country  UK
City  London
Founder / CEO  Jay Radia
Deal Size  $6M
Investors  Binomial Ventures
 Tom Singh
 Hoxton Ventures
 Data Point Capital
 John Giuliani
Previous Investors  SoftBank Capital
 GV
 LocalGlobe
 Hoxton Ventures
 Konstantin Stiskin

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