[ Peloton raises $325M in Series E ]

Peloton has raised $325 million in Series E funding.

Founded in 2012, Peloton merges hardware, software, and content to give access to live and on-demand fitness group classes led by elite instructors, performance tracking metrics and a motivating real-time leaderboard. Peloton is sold online and in a growing number of showrooms (20) across the country.

The company will use the new financing to expand its product and content offerings, open new showrooms across the country, and continue to innovate the experience for members at every touchpoint.

Funding  Series E
Founded  2012
Country  USA
City  New York, NY
Founder / CEO  John Foley
Deal Size  $325M
Investors  Comcast NBC Universal
 Kleiner Perkins Caufield & Byers
 True Ventures
 QuestMark Partners
 GGV Capital
 Fidelity Investments
 Wellington Management
 Balyasny Asset Management
Previous Investors  Tiger Global Management
 Bullish
 True Ventures
 Grace Beauty Capital
 Andrew Mitchell
 Jed Katz
 LCatterton